‘Safety first’ message in hard-hitting campaign to highlight the deadly consequences of working live. 

Working ‘live’ is the leading cause of burns, shocks, serious accidents and fatalities for electricians. To help keep workers safe, Building and Energy has launched a campaign with the simple message, Working Live Kills.

Master Electricians Australia backs this message. No job is worth risking your life. Turn the power off, every time.

Homeowners, plan ahead to avoid disruption when the power is shut down:

• Can you work from the office that day?
• Is it a good chance to enjoy a day out?
• Have you backed up devices and allowed time to reset clocks and appliances?

As industry leaders, our goal is simple: every electrician gets home safe. Respect the safety rules and let your tradie switch off before they start.

The campaign is rolling out across digital media, radio, streaming and billboards featuring West Coast Eagles captain Liam Duggan. Look out for messages such as:

“Test before you touch”
“Old habits die hard. People die fast”
“Kill your old habits before they kill you”
“Don’t want to die? Don’t work live”

The safest job is a de‑energised job. Put safety first and keep every sparkie safe.

Watch the YouTube video here. The videos can also be viewed on the Building and Energy safety campaigns webpage.